ABOUT
We believe that fashion is a powerful form of self-expression and empowerment. Since our inception in 2018, we have been dedicated to providing women with a wide range
of stylish and versatile clothing options that blend the best of Western and traditional wear. Our brand is a
celebration of the modern woman who embraces her cultural heritage while embracing contemporary trends.

PROCESS
The process of garment involves several stages, from initial design concepts to the final product ready for distribution and sale.
Below is an elaboration of the garment production
process:
DESIGN CONCEPT
The garment elaboration process begins with design concepts and
inspiration.
Fashion designers or creative teams develop sketches, mood boards,
or digital renderings to visualize the desired garment's aesthetics
and style.

FABRIC AND MATERIAL SELECTIION
Choose appropriate fabrics and materials.
PATTERN MAKING
Create patterns based on the design
PRODUCTION PLANNING
With the approved sample and graded pattern,
the production planning stage begins.
Manufacturers determine the quantity to be
produced, sourcing of raw materials, and
production timelines.
FINISHING & TRIMMING
The garments go through finishing processes,
which may include ironing, pressing, adding
buttons, zippers, and other trimmings to
complete the look.
QUALITY CONTROL
At every stage of production, quality control
checks are performed to identify and rectify
any defects or inconsistencies.
PACKAGING & DISTRIBUTION
After passing the quality control checks, the
garments are carefully packaged for distribution.
They are then ready for shipment to retailers
or customers.
UNIQUE SELLING PROPOSITION
What sets CHETI a part is our ability to seamlessly
blend Western and traditional elements into our designs.
Whether it's a fusion gown for a wedding or a
contemporary twist on a classic saree, our offerings
combine the elegance of traditional craftsmanship
with modern silhouettes, fabrics, and embellishments.
Our commitment to quality ensures that each piece not only looks stunning
but also stands the test of time.